Leadership: how to grow your small business – When to focus, when to expand

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Expanding your business can mean different things to different people. Sometimes we need to expand into new areas – sometimes we need to cut-down, narrow our area of emphasis, and focus.

What you’ll learn

  • When to focus and how that can benefit your company.
  • When to expand and how that can benefit your company.
  • The wisdom to know which is right in the moment.
  • Hot-Takes on how each of us approach this challenging leadership topic. 
  • How team building and delegation plays a central role in leadership focus.
  • Answering the question – what’s the highest and best use of my time?
  • How the Law of The Lid impacts leaders.
  • Why it’s not always simple to hire A players
  • What you need to do instead of planning to hire A players
  • How self awareness is critical to be able to lead your business
  • What the “Law of the LId” is and how that affects your business growth
  • A key question that all solopreneurs need to ask themselves
  • How to know when you’re ready to expand your business
  • Good reasons to expand – and some bad ones too!

Resources

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[00:00:00] Kyle: when it comes to growth where you lean in, it starts with you as the entrepreneur. You have to get really clear on what your goals are, where your strengths are, and you have to continue to get clarity about that of yourself first,
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[00:01:08] Michael: ladies and gentlemen, welcome back to the call-in show of the e-commerce leader for hot takes today. We’ll talk about leadership. One to focus when to expand. I think it’s an absolutely cool topic.
[00:01:18] I’m really looking forward to everyone’s thoughts on this. We’ve got Chris green, adjacent miles. Can’t Hey, Matt and myself. Michael VZ from London, England. Everyone else is in the U S have a. So ladies and gentlemen, artsies gents, isn’t it. Sorry. Let’s get started with this topic. Chris, I think you were the one who mentioned this.
[00:01:33] So why don’t you start off with your thoughts on when to focus and when to expand? I’m going to put you on the spot, buddy.
[00:01:38] Chris: Yeah. Put me on the spot for this one, because this is probably a topic that I am probably the least qualified for. Not to catch you on that, but. The one to suggest this, but I’m happy to give my 2 cents.
[00:01:48] I do think for a lot of people out there who ended up in my position a lot of times by accident, I’m speaking to the entrepreneurs who do this because they really like it. They enjoy it. They do it in their free time. They be. Regular job, but they want to pursue something and work at something and they get rushed.
[00:02:04] And then Joyce simply out of that, and a lot of times you need to do that. Myself included. You don’t really plan ahead because you didn’t get into this on purpose. So as you start to build something as something get some traction and some profit, and you’re like, Hey, this is really cool. You don’t really know what to do next because you didn’t learn this from anybody.
[00:02:23] I made it up as you went along. So that’s when get stuck in a place where I would say not I’ve gone through this myself. You can either have. Or you can have growth and you get to that point, no matter what you’re doing, if you want to expand. Now, when I say what you can have control, you can have growth means.
[00:02:39] Look, if you want to keep doing what you’re doing, there’s probably going to be a brick wall or like a hard ceiling of how big you can get by yourself. And if you want to keep control, that’s great, but you’re going to have a limit on how big you can get, or you can be. Now if you’re willing to partner and hire and expand and do all these things, you’re gonna lose.
[00:02:58] Some of that control and you’re gonna lose that control in exchange for growth. So growth is your goal, and you’re going to have to give up some control and you’d have to be okay with giving up that control. I learned something very interesting. I’ve been thinking a lot about over the past couple of weeks is depending on the size of your opportunity is going to depend on the.
[00:03:15] Skill level of the players that are going to help you grow or that, that would be willing to be hired. That would be willing to even partner with you. And I’ve been thinking a lot about it because A-players are looking for opportunities. So not to say that everybody’s opportunities and an opportunity, but if you’re selling on eBay, probably not the biggest opportunity in the world, depending on maybe you’re making software that can expand all eBay sellers, something like that.
[00:03:37] If you’re just a small eBay shop, I need to hire like an, a player is going to come and work for a small opportunity and don’t feel take that the wrong way. But, it’s just things to think about as you grow and expand and think about what your actual goal is, and then decide, look, do I need to keep control or am I willing to give up some of that control for growth?
[00:03:55] And that can be a really hard decision for people. And if people are struggling with that, and I suggest they reach out to somebody who was done through something similar, and get their advice.
[00:04:01] Michael: Okay, great points there. And sorry to pick on you when you weren’t the person who came up with it, but fantastic answer.
[00:04:07] Great. Drake takes that, Chris, sorry to pick on you. If that wasn’t your topic, but very good takes. I can relate to a lot of that quite, not necessarily all in stuff I’m proud of either, but, Jason, you’re a man who thinks a lot about leadership.
[00:04:18] What are your takes on.
[00:04:21] Jason: I love the topic. It’s a, it’s challenging, but this is one of the biggest challenges of leadership is where to focus your own personal time and energy. And then of course I’m an energy of your team and your expense dollars, and you can fritter it all away your time and your money and your team’s not money, or you can become, effective through it.
[00:04:41] And it’s just a challenge of our lives in this career field. And I love it. It’s a game too. I’m focused on the V1 version of team building. I think a lot of times in my thinking in my life, I’ve done that now, repeatedly in different businesses and now with the charity in two ways and the charity with this is so powerful.
[00:04:59] So uncooperative, and then also the three esters farm team. And. The sewing team has over 50 people in it now on our team, on our staff and the three farm this year, we’ll have about 40 people on the team. So that V1 to V zero to be one, I is where I find my energy and enthusiasm. I have started so many things that I.
[00:05:20] Go away though. And that’s the interesting part to me is the thing about our minds, where we either do find value in something and invest ourselves into it. We sell ourselves into it sufficiently, or we see even if we see monetary results or success results, we see something. And yet for some time, some reason in our minds will say, Yeah, not so much.
[00:05:45] I’m not going to pursue that one. And it’s fascinating to me to watch people’s behavior and this, including my own, where we can have the green shoots, the match market with the customer fit and all that we can see results and something in us still says, I don’t want to pursue that, opportunity or I’ll let it languish and I’ll let it die.
[00:06:02] Sometimes that’s the right call for specific reasons. Other times I think I’ve looked back in my life and I thought, why in the world. Didn’t I invest the time and energy to grow something. Yeah. Space, what was I thinking? And hindsight’s 2020, of course. But anyway, these are my ramblings and ideas on this topic and I love it.
[00:06:21] I want to hear from you guys and learn from you. I think what Chris said is just completely right. And, yeah, this is a, this is an area of, I think, personal growth for all of us. No one is expert at this. We’re all learners. As we approach it.
[00:06:34] Michael: Absolutely. It feels to me like an area where personal growth meets business structure, as entrepreneurs,
[00:06:38] Kyle, what are your takes on this? Obviously, you had lots of different thoughts from Jason and Chris. Yeah.
[00:06:44] Kyle: I think when it comes to growth where you lean in, it starts with you as the entrepreneur. I think you have to get really clear on what your goals are, where your strengths are, and you have to continue to get clarity about that of yourself first, because it reminds me of, John Maxwell’s, law of the lid, right?
[00:07:03] When he’s talking about organizations, your organization’s only going to scale and grow to the level in which you are as a. If you are the lid on the leadership capacity and growth of your organization, then you have to be aware of that. And we all have our blind spots. We all have our weaknesses and it’s about recognizing what those are and then getting the right people into your organization, that you can then have them fill those roles in which your week.
[00:07:28] So I think it all comes down first, starting with realizing, what do you want? What are you good at? What is, what are you really passionate about? Cause to Jason’s point earlier, one of the reasons I think it was a couple of reasons why I personally think why we pivot and jump to different things.
[00:07:41] One is that we’re living a culture in which there’s marketing messaging is programming us to think and jump from thing to thing. And we’ve trained ourselves on social media. So that’s part of it. But I also think that. Sometimes we just have a tendency as humans to overemphasize the short-term versus the long-term.
[00:08:00] And we don’t give enough time and space to long-term thinking about the outcome of some. And so we get bent towards a short-term if it works right now, great. I’ll push you into it. And we give it, if it works just a little bit, it maybe not, it may not potentially work as fast as this other thing or that I’m super interested in it as well.
[00:08:18] And so part of that is that you’re thinking about short-term versus long-term it also plays into your personality a bit too. Some people are just more wired to be starting. That’s where they get their energy from, but I think that’s great and you should lean into it. Other people are maximizers, right?
[00:08:31] They want to see something get started and then see its fullest potential and just get maxed out to the it’s just absolute best. And you need those people in your organization. So understanding where you fit in that I think is really important. And then, so I think all of these decisions start outside of the external business, business, environment that you’re operating.
[00:08:52] It doesn’t matter what your business model looks like, who your competitors are, all that stuff is interesting and great, but I think it all starts with you as the leader of your organization as the entrepreneur and getting clarity on that topic. More clarity about.
[00:09:04] Michael: Excellent. Yeah. Love your thoughts on this is, gone very broad, relative to what I was assuming for some reason, when I heard, focus versus expansion, I suppose I took in a very narrow sort of business expansion sort of way. But everything you’re saying makes sense. And I think what I’m getting back from you guys is it’s a very personal thing.
[00:09:19] It’s about personal development, more than anything else. I think that’s absolutely right. I think, my holding this teacher, Oxford educated guy, the best metaphor, he came up with this butterfly versus potato on this, which isn’t very great result for some expensive education. But I guess what he meant is a butterfly.
[00:09:33] Somebody flipped from opportunity to opportunity for thing to thing. And to your point, Carl, that could be a virtue. If you’re really good at starting, you’re getting from version zero to version one. I really liked that. The visa to be one in your phrase, Jason, you obviously you’ve done that multiple successful times.
[00:09:47] But I do think, focus is a really underrated quality. Bill gates and Warren buffet both, were asked at some point to write down on a piece of paper, what they admired as a quality in business people. And they both wrote the word focus independently of each other, I think. And there is a lot in that I think, reflecting on what you’ve said and my thoughts, I think expansion.
[00:10:05] It can be driven by great reasons and terrible reasons. Shiny object syndrome can be a really bad reason for the entrepreneurial. That’s great for the person selling you into the latest tech talk marketing school or whatever. And I think, often there’s an assumption that if you go into a new marketplace or you have a new product line, more products equals more revenue equals more profit, and that equation can break down quite quickly, especially with physical products.
[00:10:27] So I think that even doubt, I think focus is probably the master quality. I’m not sure to your point, Krista, I’m a very great example of focus. I’m very good at getting all over the map and getting excited by new things. And maybe I just have to lean into that. Maybe that’s why I’m better at running podcasts.
[00:10:42] I am developing e-commerce empires, but, so I can definitely confess to being more of a butterfly mind than somebody who’s very focused. What’s our sort of round two takes on this. Chris, any second thoughts? Having heard everyone else’s before.
[00:10:54] Chris: As much as I thought at the beginning that like, I’m not gonna have as much to contribute the way that this has gone.
[00:10:58] It’s like my mind’s going a hundred miles an hour, like trying to help people, and say, I’ve done this for so long that I feel, I know people from every spectrum on this business line to the a hundred million dollar entrepreneur to someone who’s just starting out and where they are and people have different questions.
[00:11:13] And honestly, it took me a long time to even realize that people see the world completely. The way that I see. Someone else is going to see it completely in a different way, which means they’re not going to see an opportunity that I see. They may see an opportunity that I don’t see. And I say this as in, you have to be self-aware of who you are, what your strengths are, what your goals are, what you want to do, and not just like your strengths, but also your weaknesses.
[00:11:34] Where am I weak? Where am I never going to get better? Or where am I not willing to get better? Where am I not even aware that I do not have the skillset to do. Of this. And I see this commonly in the entrepreneurs who are selling online, Amazon will let you play with fire as a seller and with no, they will stop you.
[00:11:53] You can come in, play with fire and you can burn yourself and I’ve seen it happen over and over again. And it’s never been. With bad intent, I’ve never seen someone come in and say, oh, I see a loophole here. I can take advantage of on eBay or Amazon or a marketplace. They just don’t know the rules.
[00:12:07] They don’t know that they don’t know the rules. And very interesting quote, I forget who said it is, being wrong. Feels the exact same as being. And nobody knows that they’re wrong. So they make mistakes. They think they’re doing the right thing, but they don’t know until afterwards. And a lot of times it can be hard to take advice from people.
[00:12:24] It can be hard to hear that you’re doing something wrong. Can, you’re hard to hear that, Hey, you really don’t think, but you don’t know what you’re getting into. If you want to go deeper on that, it’s called the Dunning-Kruger effect. There’s lots of information online about that. Yeah, I do feel you have to be self-aware.
[00:12:37] And the biggest thing that I think people need to understand is you can’t just hire away every problem, depending on what you want to do. And think of Facebook, think of mark Zuckerberg. If he own 100% of Facebook, you just hire an employees to do every single thing. Where is he going to get those eight players who come in and say, oh yeah, I can get you in to China.
[00:12:53] I think the CEO of Coke, oh, I can expand into Europe for pizza. It’s I I know how to do that. That’s a valuable skill. They’re not going to come in and do it for an hourly rate kind of thing. They’re gonna be like, yeah, I’m worth it. And I need some equity here. I need to be a partner.
[00:13:06] And that goes back to what I said at the beginning. You have to give up some control. You’re not willing to give up some control. That’s okay. You can have complete control, but you’re not going to. The growth potential, the growth opportunities. And it’s just thinking about things like that and being okay with giving up some control of for lack of a better metaphor, your baby, like your literal child, that’s helping people see their business sometimes.
[00:13:26] And they’re like, no, I’m not willing to give up any control. I’m not giving up 1% of this. You see it on shark tank sometimes. Like I’m not willing to give up 5% and what’s the quote that they say I’d rather have 50% of something that’s selling them a hundred percent of something. That happens over and over again.
[00:13:38] And I feel people don’t even realize it when that’s happening to them. They don’t see it. And I go back to, if you’re in this kind of position, you’re not sure what you need and go talk to somebody and be willing to pay people money, especially people who are farther along this journey than you are to have the answers that you need to be willing to pay them for their time.
[00:13:57] The simple gesture of offering. For their time is often enough. Cause they’re like, okay, good. This guy’s not just trying to get like a freebie pick your brain session. And if you’re nice to might just talk to you for free and I’ll get you on the right track. And then the last thing is you have to take their advice.
[00:14:10] You got to say, you know what? I don’t really understand why this a hundred million dollars sellers suggesting I do this. I think his advice. And then we’re going to see where it goes and that’s how stuff gets done. Or don’t listen to any of this and see where you are in the next five years doing the.
[00:14:29] Michael: I like that approach. I think that was a quote about the percentages of your own work misses. Somebody else made it with John Paul Getty, somebody like that. He said, I’d rather have 1% of a hundred people’s work than a hundred percent of my own, which is an instinct that was obviously somebody who’d liked hiring people.
[00:14:42] Jason, I think your next step what’s your sort of response to all
[00:14:45] Jason: this stuff? I love the line of thinking about hiring a players and finding a team that you can construct. I used w early in my career as a compensation analyst and then a human resources generalist, which is the guy who helps hire and fire and reorganize and all that.
[00:15:02] And, I always remember talking to supervisors who would want to build a team. And that frequently they’d say to me, we have to recruit a PhD or a, like a, an amazing, we got to get somebody from Google. Or if we’ve got to get somebody from Microsoft who can come in and really, revolutionize our department and the pushback, I would always give them.
[00:15:19] No, actually, they won’t work for you first of all. Sorry, but to Chris’s point, but I would also say this, that what you actually want to do is build a department processing. That can be staffed by the Walmart greeters or somebody who just got promoted to shift supervisor at McDonald’s, who you can realistically recruit, bring into the department.
[00:15:41] And the system that you built is so slick, organized, and put together that they can have a good time doing it and be successful. You don’t lean on an expert. You let you know, relatively amateurish people lean on you as the expert. And in that way, you build a process where you can staff it infinitely because you can find people who can come in easily and take parts and pieces and the brain trust.
[00:16:09] Part of it is yours to sort through. A lot of supervisors in organizations that are just coming up. Haven’t thought that through a lot of entrepreneurs have thought that through. And Chris, to your point, you will not find a world-class expert to help you grow a six-figure business. Not going to happen unless you pay them through coaching, which, all of us do coaching, we serve as coaches.
[00:16:33] And so we’re happy to work with people in that way, but it’s a contractual, paid gig. And so I, I just think we all should think through that more and more, how do we build our system around the object? Effort, the, the product delivery and the, market match for our product or service with a team that connects you.
[00:16:52] And that team that can execute should be good people, competent people, hardworking people, but they in no ways can be world-class experts. Cause you’re just not going to find them and keep them. And if, even if you did, they’d probably come in, work for you for six months. Leave and be your competitor and totally learn from you and move on, which, all these scenarios happen in real life.
[00:17:12] I think that’s an area that focus is vital is a staffing piece, but staffing is just one part of this whole conversation of focus versus expansion. I think the biggest suggestion I would make for people is you have. Make deliberate decisions about what you really want your team to be. If you want to have a scaling growing team.
[00:17:32] And that then lean all in on that. But if you want to be a solo preneur with a couple, helpers that are contractual, VA’s or something like that, refine that model, whatever acts you choose to pick up, sharpen it, I think is the best suggestion here from where I said, so there you go.
[00:17:48] Michael: Lots of things there. I’m going to come back. And if I make, as I’ve got a few responses to that, and I don’t think I can keep them in my brain long enough, Kyle, if you’re okay to wait for a second. First of all, I think, What you said, just made me think that if you are the expert, you creating a system that can be run by, people who has a Walmart, employees or McDonald’s or whatever, what we’re calling sort of basic kind of employee.
[00:18:09] What strikes me is that a law for a lot of people in that situation, they were trying to build a business based on a course or, and following, not just a course, quite, maybe following some kind of coaching. And I think there can be a dangerous overrating yourself as a business builder, if you’re in that situation, that you’re very dependent on the quality of training that you’re getting.
[00:18:28] So that’s something that I always find makes me a bit wary that possibly once you become, if you’re going to be the person leading the business, you shouldn’t just be a Walmart level followed by the numbers, but you can actually educate yourself in a broader sense, which hopefully is what our mission is that the e-commerce leader.
[00:18:43] The second thing is. I really liked what you just said about, if you’re going to be a solopreneur lean into it. The classic person that Springs to mind is, Seth Godin, who is basically a freelance writer and speaker, and incredibly good at it, I think, and gets better as he gets older, I think, which is unusual that his message is getting more and more refined and more interesting to my ear.
[00:19:02] And he says that the biggest delusion out there is if you think you’re running a business, I an entity that should run without you, but you’re really being a solopreneur or you’re being a freelancer. I E when you work, you get paid. And when you don’t. And I think I see that quite a lot. And I think, I know some people that are successful at either.
[00:19:16] Bactrim one of which has just gone from literally being solopreneur and sold his business for seven figures. And the mastermind. Another member of the mastermind grew his business to eight figures during the time that I was working with him and has a team of must be an ex of 6 60, 70 people. And I think you’re absolutely bang on with that it’s one way or the other.
[00:19:33] It’s just the main thing is to not dilute yourself about that one. Kyle, let’s bring you back in, what are you,
[00:19:40] Jason: I’m gonna respond there too. It’s Kyle jumping on this one. This is great stuff. Go for it, man.
[00:19:44] Kyle: Yeah. I think I, all the advice so far has been a solid right on point. I think that it is wisdom.
[00:19:53] At what point though, I guess my question is, do you know, you’re ready to expand your focus? And I think that getting clarity on what that trigger looks like for you is important as well. And my advice on that, my thinking on that. To Jason’s point building a simple system, you’re ready to expand your focus when you’ve simplified your systems in your business to, the most simplest processes possible.
[00:20:20] That’s when you have the capacity, I think to start looking at other things, to expanding in. Acting on the curiosity. I think all of us as entrepreneurs have a level of curiosity, and that drives our interest in looking at other things, looking at other ways to do business, looking at other marketing channels, all that kind of stuff.
[00:20:37] And so I think that’s normal, but I think maturity and wisdom that says, you know what, that’s great. I’ll look at that later, but it’s not for now. But we’ll win that for now is open to us, I think is when we’ve simplified and really done that. The other thing I would say real quickly, when you know, you’re ready to expand is, oftentimes we think of expansion is external only.
[00:20:55] It’s I want to add more products. I want to add more marketplaces. I want to add more, customers, it’s all external focus, but there’s an internal growth process as well in your businesses where to Jason’s point, who are you hiring? What systems have you simplified? And if you’re focused on internally growing the foundation of which you’re going to build the next level of your business on whether you are.
[00:21:17] Hiring people or whether you’re just trying to manage yourself as a solo entrepreneur. Having that time to build internally is I think as, or more important than even driving to build and expand externally. It was my thoughts. Excellent.
[00:21:32] Michael: I know. Keen to come back.
[00:21:35] Jason: Yeah, I know that the thing that you piqued my interest with was the idea of a basic course that you learned from as a, an rank amateur. Let’s just call it rank amateur David Spinoza. EBay auctions for profit TV teach is show infomercial was where I first got my any introductory training.
[00:21:56] Internet selling. I wanted to sell an internet, but I didn’t know how I bought his infomercial. That system was step-by-step how to sell on eBay. And I think that the interesting part of this to me is when to focus and when to expand is really about your evolution as a learner and implementer. And you can take the most basic YouTube video.
[00:22:19] Or the most basic infomercial from Davis Mino, 20, you can still watch his thing from 20 years ago on YouTube. And you could still extract value from it if you’re a rank amateur and, but the whole game or in is can I execute and have a result and learn from that result? And then can I level up my skills, just like an electrician or a plumber or engineer you ever I, sometimes I look at standing from a skyscraper and I think to myself, how in the world.
[00:22:47] Did these engineers have the level of competency to know that this thing is going to work well, they didn’t start with a hundred story skyscraper. They started with, this is the basics of engineering and construction and they learned it and they learned it from masters. And all of us are in that position where we’re the ranking.
[00:23:07] And with no disrespect to anybody who comes up as a shift supervisor at McDonald’s and wants to be in e-commerce or somebody who works at Walmart and wants to be in e-commerce. We all have been there. We have all been, early in our careers in our efforts and to me that the identification of a system, and then the replication of it is, a training wheels process.
[00:23:26] We all go through and then you get the, what you might call the privilege. Of deciding whether you want to focus on that one original thing, or you want to learn a new thing, it’s almost like you earn the right to expand or not. Once you’ve mastered one core idea, what you could learn from a blog post or a YouTube video or an expensive $2,000 course or, that kind of thing.
[00:23:49] So anyway, that was my thought, as you mentioned, the idea of introductory training and what that means for us, or doesn’t mean for us. So there you have.
[00:23:59] Michael: Excellent. Chris, I’ve got an instant that you’ll have something to say about this, because I knew that you often have in mind that people who are in the early stages or thinking about trying to teach themselves, what are your thoughts on this one?
[00:24:09] Just to wrap
[00:24:09] Chris: up. I’m bouncing around a whole bunch of different things. But I think of leading yourself versus leading others. And I think leading others is a skill that people. Naturally made me gravitate towards, especially they started a business and they’re doing it all themselves, their solo preneur.
[00:24:23] I try to throw it a little in people’s face to get their attention that they probably own a job. And if you think you own a business, be actually on the job, that’s good to know. Don’t take it as an insult because a lot of people take it the wrong way. And they’re like, oh, tell me I own a job. And I’m like, I’m doing it and see if you still get paid and they make something up.
[00:24:41] So it’s again about being self-aware. And I think a lot of people take a lot of pride in their initial growth of building something like, Hey, this makes money. I do X, Y, and Z I’ll make money and I can do it on my own schedule. And this is amazing. I’m gonna tell my friends, but if all your friends are still working hourly, how are you?
[00:24:57] And that’s what I think people need to join masterminds. They need to expand their network and their circles and be like, I need to be hanging out with people that are at the level that I want to get to. I want to be the dumbest person in the room. I want to hang out with people smarter than me.
[00:25:07] And a lot of people get intimidated by that. So they don’t want to do it. And they wonder why their business never grows and all this stuff. And I would challenge people. I don’t think I’ve ever seen an eBay or do this, but anybody who’s built their own business and say, look, this is great. I did that actually did the numbers.
[00:25:22] I make a hundred dollars an hour from home. This is great. This is I’m happy. I am very pleased with myself that I am made a system where I can make a hundred dollars per hour. And then I would say, do you think you could hire somebody for $50 an hour to do everything for you? And then you make $50 an hour and grow and expand and do whatever else you want to do.
[00:25:44] And I’ve yet to see someone pull that off, which sounds completely crazy. Like how on earth, if someone who’s built a seven figure Amazon business. Simply hire someone to place orders and restock inventory and hit the reprice button every now and then. And I think it’s a matter, or it’s a case of people not willing to give up control, not willing to hire someone else.
[00:26:04] And I would even peg it. Succinctly or specifically on a non willingness to learn how to hire non willingness or an unwillingness to learn how to drain. And I say this as personal experience that like, no, I don’t enjoy the process of hiring. I don’t enjoy the process of training, but those are my director responsible.
[00:26:21] If I’m a hire somebody, it’s my responsibility to train them and keep them busy. You can give them tasks that are profitable and all these things that falls on me, I’ve done a bad job of it in the past. So I’m trying not to negative self-talk myself too much, but because of my past, it’s become frustrating for me to hire someone else.
[00:26:37] And it’s this little loop that I can do, like hanging out with like people like there’s some miles more and say, help me get out of this loop kind of thing. So if you’re in that loop, I share openly that I’ve been stuck in that loop. So if you’re stuck there, Hey, you’re not alone. Okay. But no, where you are and know the help that you need and be willing to humble yourself and get it otherwise deep working for a hundred dollars an hour for yourself, but you’re never going to get any bigger you’re gonna, you’re going to be stopped.
[00:27:02] You got total control, but what’s your choice.
[00:27:06] Michael: Like it, Jen, so since we’ve mentioned, getting help, a couple of times, let me just go around the table quickly, just check in. If people wants to go to a mastermind, we’ll get coaching, where people should go. I think we should be, not too shy about telling people about this every so often.
[00:27:18] Chris, let’s start with you since you just mentioned, being willing to pay somebody or possibly join a mastermind. How do people, work with you if they want.
[00:27:24] Chris: You can always find me Chris green.com facebook.com/chris. I’m pretty easy to find them pretty easy to get a message to one thing I would take great pride in myself is if I don’t know the answer, I will want to tell you, I don’t know the answer.
[00:27:36] I probably know someone who does have the answer. So if I’m not the person to directly help you, I will point you in the right direction and you can be darn sure that whoever I point you to is legit and is good. And. I want to say there could be the best, but they’re too good amount of build a Fort. But tell me your budget.
[00:27:54] I’ll tell you someone you could, depending on the level you’re at, you want to connect with a hundred million dollar somewhere. I can do that for you, but if you’re not in there, if you haven’t filled your first million. I’ll try to make that connection. But long answer, sorry I do it all the time.
[00:28:07] I will point you in the right direction either I can help you around those can.
[00:28:12] Michael: Great. Thanks. Great. Like that answer, by the way, I would say similar things about myself for what it’s worth. If anyone’s considering working with. Also say, I often don’t know the answer, but I try to be brutally honest and I try and turn a heck of a lot of people away who approached me for work if I can’t help them.
[00:28:25] And, yeah, like you, I’m lucky enough to know some very bright people like the very people on this call indeed. Jason and Carla know you, you’re jointly off your coaching efforts. So how do people get hold of you and what you offer in terms of coaching and my.
[00:28:38] Kyle: yeah, we offer, with one-on-one coaching for e-commerce sellers that are looking to expand and grow. Oftentimes we work with six figure sellers that are looking to go to the next level. Often. It is. Amazon sellers or eBay sellers that are looking to make a transition to omni-channel selling, whether that be on usually on Shopify and then also just expanding and growing their brands.
[00:28:59] So if that, if you’re in that position, you can connect with [email protected] and visit our coaching slash coaching. And we have a page there. You can go and see more about it and apply to work with us. And then we also run other masterminds as well. Amazon reseller, masters. And in that it’s designed specifically for Amazon resellers who are going to work in that business model.
[00:29:21] So our AOA wholesale sort of the Replens, replenishable, items. Those are the things that, they focus on. And so we run a mastermind for that.
[00:29:30] Michael: Excellent. Just remains to say, the final pitch of the show. First of all, thank you, James, for your thoughts. Very thought provoking stuff.
[00:29:38] A lot of personal development involved in this one, it seems and something we will got to reflect on. If you are enjoying the show, don’t forget to subscribe on whatever podcast, player of your choice. If you’re on apple podcasts, we’d love your highest and best review. And finally, the calling app seems to be blowing up.
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[00:30:12] Thanks very much for listening.
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