Private Label Products Amazon – 12 Principles of Product Development Part 3

When people talk about “Amazon Private Label”, the smarter ones also talk about “differentiation”. In short – how do I make my product better than what else is out there on Amazon?

But how do we do this in a world of hyper-competition?

Today, in our 3rd and final episode in our discussion of private label product development, we cover principles 9 through 12 of Michael’s 12 principles to try to answer this question more deeply than ever.

What you’ll learn

  • Why talking to users while developing your product is critical
  • Why scaling issues should NOT be your focus at the start of a new project, business or product 
  • The multiple upsides of quick iterations
  • Why low MOQ beats capacity to scale when sourcing
  • Why mentality matters and how it changes everything else
  • What iterating is and why it’s so critical
  • How “failing fast” is the fastest way to finding what works

Resources Mentioned

E-commerce and Business Books Mentioned

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