Display Advertising is one of the earliest online marketing methods, but it’s changed a lot over the years. In this episode we’ll share our lessons and perspective, plus a few tips, and resources too. If you’re an ecommerce seller and you’ve never investigated using Paid Display Ads beyond Facebook or Google, this is the conversation for you!
What you’ll learn
- Reasons to use Display Ad networks
- Display Ad Network Options
- How Facebook and Google factor into Display Advertising
- Understanding the costs involved in Display Advertising
- How Retargeting / Remarketing factor into the work
- How Display Advertising intersects with Influencer Marketing
Resources Mentioned
- https://www.visualcapitalist.com/ranking-the-top-100-websites-in-the-world/
- https://www.singlegrain.com/blog-posts/pay-per-click/alternative-ad-networks/
- https://alphainvestors.com/business/best-display-ad-networks/
- https://sparktoro.com/blog/less-than-half-of-google-searches-now-result-in-a-click/
- Yahoo.com
- Facebook display ads pages
- Google display ads help pages
- Google remarketing help pages
Some of the resources on this page may be affiliate links, meaning we receive a commission (at no extra cost to you) if you use that link to make a purchase. We only promote those products or services that we have investigated and truly feel deliver value to you.